The client who needs Data Analytics

Play is a consumer-focused mobile network operator in Poland with over 15 million subscribers*. It provides mobile voice, messaging, data and video services for both consumers and businesses (in particular SMEs) on a contract and prepaid basis under the umbrella brand Play. Its modern and cost-efficient 2G/3G/4G LTE/5G telecommunications network covers 99% of the Polish population. Since commercial launch in 2007 Play has grown from an early challenger position to become #1 in the mobile Polish market in 2017.

The challenge - managig the data

In the late 2010s there were many Big Data solutions available in the market already. However, designing a scalable, secure and efficient architecture in this fast-changing market,especially with the very limited capacity of expert knowledge available was still a complicated challenge.

The results - Data Analytics Platform

If you want to know the results, download Case Study** here.**